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lol i actually was thinking it'd be relevant since it's 2012, i didn't realize the plug till after i posted, but by then it was too funny

does anyone get the feeling that there has been an absolutely huge amount of releases and they've all sunk within a week of opening? one or two of you must be musicians who intended to make works which shook the world and, well, we're just making each other tremble very briefly

This. It just seems that there's a glut of releases right now, but that could just be because it's the summer... Meh, A LOT of good chip has been released in the past month and a half, so each release's impact is sorta lessened.

there aren't many outlets for all this good chipmusic either... there's a few chip shows that are only able to book a fraction of all the great artists releasing music right now, there's a few radio shows, a few blogs, no podcasts, hardly any DJs taking this stuff to clubs, etc. etc.

the points have been made a few times on here, that chip musicians should send their stuff to blogs and other outlets outside the chip community (stuff that is genre specific, and don't bother telling them it's chipmusic, they don't care about that). it's good advice. i was able to get a lot of attention for my dark mode EP, which I released myself, considering it's pretty mediocre compared to a lot of other music I see on this forum. it was covered by some dance music and synth-nerd sites, and then got featured on create digital music, which was pretty cool. it's about to top 300 downloads, which is nice, and most of that was not from my handful of posts on chip forums.

along with that, it's essential to find gigs with non-chip acts, rather than just hoping your local monthly chip show will finally book you. to be honest, this is hard, but not impossible. it helps having friends who are making other kinds of music... it's all about networking. if they are getting shows and they like your stuff, they might invite you along.

all that being said, I think this is endemic of a lot of music these days, not just chipmusic. I see lots of great releases get some heat on the blogs and such for the first few weeks after they come out, and then so much new stuff comes along right away that it's all forgotten. it's just part of the reduced barrier to entry and the ubiquity of the web. record labels have dominated the major radio stations and distribution platforms for the sole purpose of extending the longevity of popular music, guaranteeing that the same handful of catchy songs are heard over and over for months, to maximize their profit... it's a lot easier than monetizing the long tail. living outside of that bubble, it's up to the artist to take their marketing into their own hands and keep pushing their best music, and build a dedicated fanbase that will continue supporting their work. sometimes that's more work than the actual music.

but some people just do this for fun and don't care to promote beyond the occasional forum post. to each his/her own.

sorry if this was tl/dr; just this is a topic I'm very interested in and I'm glad zzzb brought it up.

Actually, you got a relatively large amount of attention with your release, if judging by the number of posts and views on the release topic.The most attention I ever got on a release topic was 9 posts.